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All issuesVolume 298, Issue 3IT Vendor NewsSAP

Three Reasons You Need The Right Platform Strategy

SAP News, January 19th, 2023

According to the International Monetary Fund (IMF), in 2023 a third of the global economy will be in a recession, with the U.S., European Union, and China predicted to slow.

That is one reason why Ragunath Ramanathan, chief revenue officer of SAP Business Technology Platform (SAP BTP), thinks that a software platform is particularly important for organizations considering strategies to help them weather economic headwinds.

'This is going to be a period of uncertainty in the macro-economic environment, including capital and labor markets,' Ramanathan says. 'A platform can help create a more resilient business. It offers holistic insight and planning capabilities to help you understand what will happen to your cash flow, talent base, stocks, and demand - and allows businesses to plan for contingencies.'

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