How AI Will Make Bing Something You Actually Care About
CNET, February 9th, 2023
It isn't just ChatGPT on the Bing website. Microsoft blends OpenAI's language technology with its own Bing search engine.
Microsoft Bing faces a big problem: Google utterly eclipses it as a search engine. But Bing has a chance to grab more attention for itself with the OpenAI's language technology, the artificial intelligence foundation that's made the ChatGPT service a huge hit.
For the brainier Bing to work, though, Microsoft has to get the details right. ChatGPT can be useful, but it can be flaky, too, and nobody wants a search engine they can't trust.