The 2023 CEO Agenda: Tech To Drive Growth In A Downturn
IDC News, March 27th, 2023
Despite a seemingly never-ending list of headwinds, the CEO word of the year for 2023, according to IDC's Study, is 'growth.' Many CEOs are expressing an appetite to invest strategically prior to the economy stabilizing and, in some cases, capitalize on having the first mover advantage among their competitors
One CEO we spoke with during our interview series stated: 'Investing when money is free and everything is growing is easy, but investing in times where stuff is really tough.you're probably the only one, but once you get out. 'once the economy recovers' you get a bigger market share.' CEOs are confident that technology is a powerful tool to transform, scale, and optimize businesses. 87% of CEOs stated that they are looking to sustain or increase technology spending in 2023.