Bedrock: Amazon's Answer To AI
CXOtoday.com, April 14th, 2023
If Microsoft is in there and Google has followed suit, can Amazon be far behind? The answer is no though the company is taking a different approach to its AI plugin
The artificial intelligence (AI) space is suddenly getting crowded. Microsoft powered its new search engine with ChatGPT while giving its productivity suite an edge as well. Google followed suit almost immediately. Now Amazon is throwing its hat into the ring, but doing it differently by recruiting third parties to create AI models and host them AWS.
Towards this end, AWS unveiled Amazon Bedrock that allows developers to build generative AI-powered apps via pre-trained models from startups that includes AI21 Labs, Anthropic and Stability AI. For now, it is available for limited preview. The move isn't surprising, given that AWS has been signing up with generative AI startups in recent times.