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All issuesVolume 301, Issue 2IT Vendor NewsOracle

Al Babtain Group Embraces Sustainable Growth With Oracle Cloud

Oracle News, April 12th, 2023

Electronics and appliance retailer improves the customer experience in existing stores and expands into international markets with Oracle's omnichannel retail solutions

Family-owned Al Babtain Group, a diverse trading company operating in Kuwait and Saudi Arabia, is extending its use of Oracle Cloud to fuel business sustainability, efficiency, and growth. By replacing its legacy technology with modern Oracle Retail Store Point of Service (POS) systems and Oracle Retail Customer Engagement Cloud Service, the group will be able to quickly scale to new locations while providing customers with more hands-on, personalized service that helps build loyalty and drive sales.

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