Steeda Autosports Supercharges Its Business With Netsuite
Oracle News, Wednesday, May 3,2023
Founded by Dario Orlando in 1988, Steeda is on the leading edge of the automotive aftermarket and helps Ford enthusiasts maximize enjoyment from their vehicles. The first Steeda Mustang was produced that year and went on to win various races nationwide.
But the story didn't start there. Dario's grandfather worked at Ford shortly after its creation and his father went from broom-sweep to the design team at Ford, influencing the creation of the Thunderbird in 1954, the original Mustang in 1964, and the GT40 that beat Ferrari at LeMans in 1967. In other words, Steeda has Ford in its DNA.
Today, Steeda is still family owned and is the biggest manufacturer of Ford performance parts, operating both wholesale and direct to consumer businesses. It operates a 100,000-square-foot manufacturing and distribution center and has a growing ecommerce arm that performed 25,000 ecommerce transactions in 2021 alone.