CIO Advisory: The Game-Changing Impact Of Embedded Finance
FutureCIO, Friday, May 26,2023
ResearchAndMarkets forecasts that the embedded finance industry in the region is expected to grow by 39.7% on an annual basis to reach US$120,534.9 million in 2023.
"The embedded finance industry is expected to grow steadily over the forecast period, recording a CAGR of 29.0% during 2023-2029. The embedded finance revenues in the country will increase from US$120,534.9 million in 2023 to reach US$397,298.2 million by 2029." ReseachAndMarkets
What's driving embedded finance? For traditional financial services, it is a growing threat that well-executed fintech-led companies have successfully unbundled financial services and eaten into the ability of incumbents to cross-sell and upsell.