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All issuesVolume 304, Issue 4IT Vendor NewsOracle

Italian Grocer Bennet Optimizes Its Pricing Strategy With Oracle Cloud

Oracle News, Thursday, July 27,2023

Chain uses AI-infused Oracle retail solutions to make smarter pricing and inventory decisions across its 63 stores

Italian supermarket chain Bennet is extending its use of the Oracle retail cloud platform to support its rapid growth and to optimize inventory management and pricing strategy decisions to keep pace with customer demands. Bennet operates 63 supermarkets throughout northern Italy focused on price, service, and selection. By adding Oracle Retail AI Foundation Cloud Service and Oracle Retail Assortment Planning Cloud Service the chain will be able to leverage the power of AI to better inform pricing strategies that help move inventory while best serving its customers.

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