How IT Does Business At Eastman
CIO, Thursday, August 10,2023
The fact Eastman created a new line of business through digital products is nothing new. What is new is the business is run by IT.
When Aldo Noseda became CIO at chemical manufacturer Eastman five years ago, he immediately began working with other leaders in the company to bring a new category of services to the market that complemented its physical products. 'Before Eastman, I worked for Monsanto, where I had a similar journey,' he says. 'Monsanto sold agriculture products and we started a digital division to sell advisory services to farmers. So the idea was already being floated when Eastman made me the offer to become CIO.'