Cyberagent Selects Dell Technologies For Developing Generative AI And Machine Learning Infrastructure For Digital Advertising
Dell Technologies, Wednesday, September 20,2023
Dell Technologies announces CyberAgent, a major digital advertising company in Japan, has selected Dell servers as the key IT infrastructure for powering its generative AI (GenAI) development and capabilities.
CyberAgent's 'Kiwami Prediction AI' service maximizes advertising effectiveness. It uses the company's own large language models (LLMs) to create advertising text tailored to individual tastes and advertising mediums. The service also uses AI to forecast advertising results before distribution.
New Dell PowerEdge XE9680 servers, equipped with eight NVIDIA H100 Tensor Core GPUs, have improved the performance of CyberAgent's LLMs by 5.14 times when compared to its previous model. This improved performance will help CyberAgent deliver richer, more effective advertising content.