Responding In Real Time To Changing Market Dynamics
IBM News, Friday, October 13,2023
Keeping up with the volatility of the market is no easy task. When you feel like you understand the changes, you might wake up the next morning to encounter something drastically different.
These shifting dynamics bring about unexpected disruptions-like changes in levels of demand-impacting your ability to effectively manage your inventory, satisfy your customer needs, and ultimately your bottom line.
In IDC's 2022 Global Supply Chain Survey, they identified that 'lack of visibility and resiliency to see necessary changes in time to react effectively' was the most problematic and unaddressed deficiency in modern supply chain management and inventory optimization. Changes in customer needs and customer demand are happening as you read this, but lack of visible data might prevent you from realizing these changes in time to act on them.