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All issuesVolume 308, Issue 2IT NewsBig Data

What Are Data Analytics Tools? A Comprehensive Overview

TechRepublic, Thursday, November 9,2023

With the AI and real-time and predictive analytics capability of data analytics tools, businesses are able to make more informed decisions about their data.

Data analytics tools are software designed to help businesses make sense of large amounts of data. They sort through the data to find patterns, trends and connections that might not be apparent at first. These insights can help companies improve their decisions, understand their customers more deeply and find new chances for growth.

Simply put, data analytics tools turn numbers and information - raw data - into actionable knowledge that businesses can use to improve and grow. However, to capitalize on data analytics, businesses must be willing and able to invest in the resources and training to ensure data is of high quality as well as to make sure it is secure and compliant.

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