IBM Unveils AI Stories With Watsonx To Enhance The Digital Fan Experience For 66th Annual Grammy Awards
IBM News, Thursday, January 25th, 2024
New AI-powered solution will accelerate and scale the Recording Academy's editorial content capabilities around Music's Biggest Night
IBM introduced AI Stories with IBM watsonx, a generative AI solution co-created alongside the Recording Academy to generate and scale editorial content around GRAMMY nominees before and during the 66th Annual GRAMMY Awards.
Each year, nominees are celebrated in coverage across GRAMMY.com and GRAMMY social channels. Using AI Stories, powered by IBM's AI and data platform watsonx, the Recording Academy editorial team will be able to expand its coverage of GRAMMY-nominated artists, ultimately creating a more personalized digital experience that further connects millions of music fans with the artists they love while also introducing them to new ones.