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All issuesVolume 314, Issue 5IT NewsTelco

Smartphones Offer A Path To Mainstream Mobile Augmented Reality, Ericsson Report Says

RCRWirelessNews, Thursday, May 30th, 2024

Consumers dislike current device options and worry about social perception and privacy when it comes to XR, according to a report from Ericsson Consumer Lab

Options and adoption of augmented, virtual and mixed-reality devices, applications and services are moving more slowly than expected, with most consumers' experiences limited to uses such as wayfinding and photo filters. Bulky devices and limited content choices are part of the problem, but people are also worried about the social consequences of wearing XR devices in public, according to a new report from Ericsson Consumer Lab-they are uneasy both about how other people will perceive them for wearing XR glasses and about being a bystander scanned by an AR device and where such content might end up.

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