How To Protect Your Enterprise From Deepfake Damage
InformationWeek, Thursday, June 6th, 2024
As fraudulent content proliferates, it's important to build a defense and response strategy. Here's how to get started.
AI deepfakes are cheap, relatively easy to create, and ready to damage your enterprise's reputation. That's why it's important to develop a comprehensive defense and response strategy now.
The deepfake threat is large problem that's growing larger with easy access to AI tools and services, says Ari Lightman, professor of digital media at Carnegie Mellon University's Heinz College of Information Systems and Public Policy in an email interview.