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All issuesVolume 315, Issue 2IT NewsTelco

Telco Provider's Secret Sauce For Growth Is Deploying Cloud Offerings

Telecom Reseller, Monday, June 10th, 2024

Telecom carriers including Verizon, AT&T, BT, and SoftBank are strategically embracing cloud services to expand their product offerings and grow revenue streams. This shift is part of a broader trend where 'purpose-built' cloud solutions enable carriers and service providers to offer an alternative to over-the-top (OTT) solutions with enhanced security and privacy features.

More than just storage, cloud solutions support a wide range of applications, from connected homes to sharing important documents and leveraging artificial intelligence and machine learning to enhance photos and organize digital content.

Unlike OTT solutions, cloud services offered through carriers and service providers are integrated into the network, delivering added security functionality. White-label solutions provide the opportunity to brand various services and subscriber bundles based on storage levels, features, and functionality. As privacy is the utmost concern for consumers, data, content, and files stored in the cloud remains private.

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