The AI Era: Expanding Marketing And Creative Potential
Google News, Wednesday, June 19th, 2024
AI capabilities are unlocking new levels of collaboration, creation and activation.
When we apply AI for our billions of users, creators and businesses, the impact is exponential. AI in Search is helping people find answers to more specific and complex questions. It's also powering new ways to explore and create on YouTube where people are looking for possibilities, discovery and inspiration.
As we see AI evolve digital experiences, the role of advertising to connect people and businesses is as critical as ever. We help people find what they want in this vast world of information. And, as they explore, relevant and resonant creative is still what makes the difference for advertisers.