ServiceNow and Atlassian: The Rise of IT Management Platforms
Forrester, Monday, July 15th, 2024
As one of the Forrester analysts in attendance this spring at the ServiceNow Knowledge 2024 and Atlassian Team 24 conferences, I noticed a palpable change.
Beyond the usual vendor conference experience (keynotes bookended by oppressively loud music, big show floors, and the general feeling of drinking from a fire hose), this year it became clear that we're seeing a structural realignment in important sections of the IT management market.
I use the term 'management' deliberately to call out those aspects of IT responsible for planning, constructing, delivering, operating, and controlling the vast technical portfolios - i.e., the actual IT capabilities, not the technology vendors, per se (the Dells, Oracles, and Amazons of the world).