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All issuesVolume 318, Issue 4IT NewsOperations

Harnessing Business Automation: The Key To Accelerating Digital Transformation And Growth

Digital CxO, Thursday, September 26th, 2024

In today's fast-paced world of technology, CEOs are constantly challenged to improve business efficiency, innovate, drive growth and expand in markets. Ideally, we should be faster and more efficient than the competition. At worst, at least on par with them.

Business automation has become one of the key factors in digital transformation. It's not just about the traditional tasks of optimizing processes and reducing costs, but in general, it's about rethinking our approach to business and how exactly we provide value to our customers.

What is Business Automation?

Business automation is about working smarter, not harder. At its most basic form, it's about using the technology of varying degrees of 'smartness' to solve often repetitive tasks. Taking the routine off the human hands allows expensive employees to focus on what really matters to the business. In general, however, automation can range from simple rule-based tasks to complex decision-making using artificial intelligence.

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