CIOs Must Become Chief IT Evangelists
CIO, Tuesday, October 22nd, 2024
Inspiration ignites enthusiasm in digital projects, so to ensure their transformative projects are rousing successes, CIOs need to learn to lead the way.
Technology evangelists abound in the IT sector, but typically the term is used to describe a marketing-related role aimed at promoting a product, service, or technology. These external-facing positions have been established to educate users and enterprises about a company's offerings and inspire those potential customers to adopt them.
Individuals who succeed in these roles are influencers who understand technology value propositions and how to present them to prospective customers.