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All issuesVolume 320, Issue 2IT Vendor NewsMicrosoft

IDC's 2024 AI Opportunity Study: Top Five AI Trends To Watch

Microsoft News, Tuesday, November 12th, 2024

In 2024, generative AI emerged as a key driver for business outcomes across every industry. Already this new generation of AI is having an incredible impact on our world - yet companies and industries are just scratching the surface of what's possible as they continue to develop new use cases across every role and function.

To help guide organizations on their AI transformation journey, Microsoft recently commissioned a new study through IDC, The Business Opportunity of AI. IDC's findings show that when organizations truly commit to and invest in AI, the return on investment (ROI) potential grows significantly.

According to IDC, the study's findings reflect a tipping point as AI gains momentum across industries. As companies worldwide go deeper with AI, Microsoft customers continue to deploy innovative new solutions and discover how tools like Copilot can transform their day-to-day work. In telecommunications, Lumen Technologies estimates Copilot is saving sellers an average of four hours a week, equating to $50 million annually. In healthcare, Chi Mei Medical Center doctors now spend 15 minutes instead of an hour writing medical reports, and nurses can document patient information in under five minutes. Pharmacists are now able to double the number of patients they see per day. In retail, AI models help Coles predict the flow of 20,000 stock-keeping units to 850 stores with remarkable accuracy, generating 1.6 billion predictions daily.

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