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All issuesVolume 320, Issue 3IT NewsCRM

AI's Powerful Impact On CRM

Destination CRM, Thursday, November 21st, 2024

Artificial intelligence (AI) has Silicon Valley, companies, and consumers in a frenzy.

The venture-capital industry has seen plenty of hype-driven investment cycles before, but the current generative AI craze might top them all. Even longtime venture watchers say they are astounded by what they are seeing. What is driving the AI craze? Simply put, AI is the most significant technological invention since the internet.

In the business world, AI has already become a transformative force in sales, marketing, and customer service, and it will play an increasingly significant role in leveraging data-driven insights to enhance the customer experience (CX) and streamline operations with unprecedented efficiency.

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