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All issuesVolume 322, Issue 5IT NewsAI

10 Top Generative AI Benefits For Business

Search Enterprise AI, Thursday, January 30th, 2025

The advantages of using generative AI cover plenty of ground, with improving customer experience, reducing costs and automating code creation among the key drivers.

Business applications for generative AI have rapidly proliferated since the technology became mainstream in late 2022.

Generative AI (GenAI), as its name suggests, can produce images and text. But that's just the beginning. This subset of artificial intelligence can also automate customer support, help developers write code and develop new products. The technology builds on several developments, including generative adversarial networks and large language models that potentially include trillions of parameters. Such advances let data scientists prep models using vast amounts of training data.

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