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All issuesVolume 323, Issue 4IT Vendor NewsIBM

Riyadh Air and IBM to Build AI-Driven Enterprise, to Elevate Guest and Employee Experiences

IBM News, Tuesday, February 25th, 2025

Agreement will see Riyadh Air leverage IBM watsonx and IBM Consulting solutions to drive Riyadh Air's vision as the world's first digital native airline

IBM announced a new agreement with Riyadh Air, which will integrate watsonx, IBM's portfolio of AI products, and IBM Consulting AI solutions to establish an enterprise-wide AI capability to elevate Riyadh Air guest and employee experiences. As Riyadh Air prepares for its inaugural flights in late 2025, the new Saudi Arabian airline sets another key building block of its journey in redefining air travel as the world's first digital native carrier.

The announcement took place at the third edition of The FII PRIORITY Miami 2025 Summit, where senior executives from both IBM and Riyadh Air, including Adam Boukadida, Riyadh Air Chief Financial Officer, and Mohamad Ali, SVP and Head of IBM Consulting, reaffirmed their commitment to driving innovation in the aviation sector.

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