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All issuesVolume 324, Issue 2IT NewsFOSS

A Few Tips For Marketing Open Source Projects In The Non-Profit Tech Sector

OpenSource For U, Monday, March 10th, 2025

You need a strategy and a checklist to successfully market an open source project. This includes publishing code, defining marketing goals and inviting feedback.

Reimagining marketing as a force for genuine community engagement and empowerment is pretty important when dealing with open source projects in the non-profit tech sector. Marketing your open source projects definitely requires some careful planning and strategic execution that can be time-consuming, but it usually pays off in the end. Just like a pre-flight checklist can help a pilot ensure a smooth takeoff, a checklist can help streamline your efforts while maximising the impact of your project.

Regardless of your goals, here are some basic (yet very helpful) steps that can make sure you start on the right footing.

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