5 Business Leaders On How To Balance Innovation With Risk - And Turn Your Ideas Into Action
ZDNet, Wednesday, September 10th, 2025
Innovation can boost your business and delight your customers, but only if you get your approach right.
ZDNET's key takeaways
- Bridging the gap between aspiration and achievement isn't easy.
- Smart business leaders focus on projects that deliver top-line growth.
- They support staff, work with peers, and encourage experimentation.
For business leaders who want to embrace technological innovation, there are many potential risks, from wasting money on failed projects to falling behind faster-moving rivals.
Harvard Business Review suggests that bridging the gap between aspiration and achievement requires a systematic approach to transformation.
So what might that approach include? Five business leaders explain how to balance innovation with risk.