Ai-Assisted Phishing Attacks Are An Increasingly Serious Threat
KnowBe4, September 18,2025
AI-assisted phishing attacks pose a significant and increasing threat to organizations, according to Matt Weidman, partner and vice president of Commercial Property & Casualty at USIA.
In an article for CBIA, Weidman explains that attackers can use AI tools to craft targeted, convincing phishing messages that are almost indistinguishable from the real thing.
'Personalization and social engineering: AI can analyze vast datasets, including social media posts, websites, and public records, to craft highly tailored messages,' Weidman says. 'It can be trained to mimic writing styles to appear authentic, reference specific details (e.g., recent purchases, ongoing projects) to seem legitimate, and even clone the voice of business leaders or generate realistic videos to make fraudulent yet convincing messages.'