Phishing Simulation: How IT Works To Reduce Risk
KnowBe4, Wednesday, March 4th, 2026
Phishing isn't just increasing. It's outpacing the way many organizations test for it. Attacks have surged 400% year over year, and corporate users are now more likely to be targeted by phishing than by malware.
As social engineering becomes a primary entry point into enterprise environments, how you assess phishing risk matters just as much as how often you train for it.
Many phishing programs still rely on predictable scenarios and fixed templates, even as real-world attacks become more sophisticated. Today's phishing messages are designed to blend into everyday work, referencing familiar tools, imitating trusted senders, and arriving at moments when people are busy or distracted. In that environment, surface-level testing can miss the behaviors that quietly create risk.