Speed is the New Competitive Advantage
Dell, April 27,2026
Speed is the ultimate differentiator in today's AI-driven world. Success depends on rapid delivery, rethinking ROI, and strong customer relationships. Dell Technologies empowers businesses to adapt and innovate faster.
Over my 20 years in storage engineering, I've watched the industry evolve through countless shifts. But nothing compares to -- what's happening right now. The rules of competition are being rewritten, and speed has become the ultimate differentiator.
Everyone's going to have access to the same AI tools. Everyone's going to figure out how to use them. Some will be slightly better than others, but generally, the playing field is leveling. In that world, where I can take an idea, describe it and have AI build it, where anyone can mine IP patents or articles describing a vendor's solution and replicate it, what actually sets you apart?
The answer is simple: who gets to market first, and who has the customer relationship.