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All issuesVolume 340, Issue 1IT Vendor NewsSAP

Customer Retention Over Acquisition: What the Advanced Success Plan for SAP CX Offers Utilities Customers

SAP, Wednesday, July 1st, 2026

SAP details how its Advanced Success Plan helps utilities maximize SAP CX investments amid sector transformation.

The utilities sector faces transformation from renewable energy, deregulation, smart metering, and regulatory pressure, making customer experience a competitive necessity.

SAP's Advanced Success Plan for Customer Experience gives utilities expert-guided adoption support across four phases: introducing innovation, adopting it, activation and optimization, and success measurement. It bundles eight specialized services including product guidance, key-feature advisory, release guidance, and technical assistance.

The goal is to help utilities move from owning SAP CX capabilities to actively leveraging them for measurable outcomes like faster complaint resolution, lower costs, and better retention.

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